“KEYS FOR INNOVATION: FORCE IDEAS, BE CREATIVE AND FEEL GOOD AT WORK”
Reposting a reposting from OWNI of a great, short article on the sine qua non for fostering creative work by Mathilde Berchon on L’Atelier. The bottom line lessson: “what makes innovative ideas happen is mainly interaction and personal development.”
Keys for Innovation: Force Ideas, Be Creative and Feel Good at Work
The best companies leverage their employees’ creativity and capacity to generate development strategies. Google, Pixar, Ideo: three California giants that strongly encourage and listen to the ideas that come from the trenches. And technology plays a large role in that process.
As Jeff Lawson, CEO of Twilio, explained at the last TEDxSoMa conference: “Don’t wait for the big idea!” Process, workshops and analysis grids help to find new and consistent ideas. His 3-step program (1. brainstorm, 2. map/reduce, 3. matrix) is an efficient way to generate a lot of ideas and determine better ones.
Jonathan Mann, musician and troubadour who writes a song a day – a fresh and funny look at technology (listen to “Cloud Computing for Beginners” or “Bing goes the Internet“) – since January 1st, 2009, shares this point of view: inspiration is rare, even for the most creative people. You have to force it to make ideas happen.
Mindmapping tools, to-do lists and note-sharing utilities like Evernote are useful but what makes innovative ideas happen is mainly interaction and personal development. (To read the rest, click here…)